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Job expectations For High Paying Non-Tech Web3 Skills

The Rise of Non-Tech Talent in Web3: High-Paying Jobs That Don’t Require Coding. Get started today.

The world of Web3 is booming, and it’s not just developers who are in high demand. Businesses building the next generation of decentralized applications, marketplaces, and communities need a diverse range of skilled professionals. If you’re a talented individual with expertise outside of coding, this is your chance to break into a revolutionary space. This article dives deep into the job expectations of high-paying non-tech Web3 skills, exploring the specific roles and the qualities that will set you apart in this dynamic field. 

Job expectations of a Content Marketing role:

  • Proven track record and experience in content writing or related roles.
  • Exceptional writing, editing, and proofreading skills are essential. As a content writer/marketer, you’ll craft engaging narratives, blog posts, whitepapers, and social media content.
  • Creativity: Web3 content often requires thinking outside the box. You’ll need to convey complex concepts in an accessible and captivating manner.
  • Familiarize yourself with concepts like smart contracts, decentralized finance (DeFi), and non-fungible tokens (NFTs).
  • Blockchain Basics: Understand how blockchain networks function, including Ethereum, Solana, and others.
  • Understand how to measure content performance and adapt strategies accordingly.
  • The crypto industry moves swiftly. Be versatile across platforms like Twitter, Discord, and Telegram.
  • Stay informed: Regularly read crypto news, follow industry leaders, and engage with the community.

Task: Browse salary expectation for this role in Web3.

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Job expectations of a Meme Marketing role:

  • Content Creation: You’ll be constantly churning out memes, staying on top of trends, and understanding what resonates with your target audience. Think: staying late to polish that hilarious video nobody might see.
  • Data Analysis: Metrics are king (or queen) in marketing. You’ll need to track engagement, analyze results, and adapt your memes based on data. Not all memes go viral, so be prepared for some flops.
  • Staying Relevant: Memes have a short shelf life. Keeping your finger on the pulse of internet culture is crucial. Expect to spend a lot of time online.
  • Brand Advocacy: You’ll be a champion for the brand you represent, weaving its message seamlessly into your memes. Creativity with limitations is key.
  • Social Media Savvy: You’ll need to be a social media whiz, knowing the ins and outs of platforms like Twitter and Discord to strategically post your memes and spark conversations.
  • Humor & Creativity: This is kind of a must-have. You need to understand what makes something funny and how to translate that into memes.

Job expectations of a Web3 Marketing role:

  • DeFi Marketing Lead: As a DeFi (Decentralized Finance) Marketing Lead, you’ll be responsible for promoting decentralized financial products and services. This role involves creating compelling narratives, engaging with the community, and driving growth. 
  • Growth Marketer for Web3 Social Networking Startups: In this position, you’ll focus on user acquisition, retention, and engagement within Web3 social platforms. 
  • Web3 Marketing Manager: As a Web3 Marketing Manager, you’ll strategize and execute marketing campaigns for blockchain projects.
  • Web3 KOL (Key Opinion Leader) Manager: This role involves collaborating with influencers and managing social media presence.
  • Chief Marketing Officer (CMO): If you’re an experienced marketing executive, the CMO position in a Web3 company could be lucrative
  • Product GTM (Go-to-Market) Manager for Web3 Ecosystems: Responsible for launching new products, you’ll need strong marketing skills.

Remember that the Web3 industry is dynamic, and these roles may evolve over time. For more detailed insights, explore the Web3 Marketing Jobs listings, where you’ll find over 3,000 job opportunities across various companies and salary ranges.

Job expectations of a Video creation and editing role:

As a Web3 video content creator or editor, your primary responsibility is to produce engaging and informative videos related to blockchain, cryptocurrencies, decentralized applications (dApps), and other Web3 topics.

  • Optimize videos for various platforms (YouTube, social media, dApps).
  • Proficiency in tools like Adobe Premiere Pro, Final Cut Pro, or DaVinci Resolve.
  • Creativity: Ability to tell a story visually and engage viewers.
  • Understanding of Web3 Concepts: Familiarity with blockchain, NFTs, and decentralized ecosystems.

Product design:

As a Web3 product designer, your primary focus will be on creating user-centric designs for decentralized applications (dApps), blockchain platforms, and other Web3 projects.

  • User Experience (UX) Design: Craft intuitive and seamless user interfaces for blockchain-based products.
  • Visual Design: Create visually appealing layouts, icons, and graphics.
  • Interaction Design: Design user interactions, animations, and transitions.
  • Collaboration: Work closely with developers, product managers, and other stakeholders.
  • Proficiency in tools like Sketch, Figma, or Adobe XD.
  • Understanding of Blockchain: Familiarity with blockchain concepts and decentralized systems.
  • Creativity: Ability to balance aesthetics and functionality.

Job expectations of a Business development role:

  1. Web3 Business Development Manager:

Role: As a Web3 Business Development Manager, your mission is to drive growth and expansion for Web3 projects. You’ll collaborate with stakeholders, develop strategic business plans, and execute them effectively.

Skills Needed:

  • Strategic thinking
  • Strong communication
  • Deep understanding of Web3 technologies
  1. Web3 Business Development and Ecosystem Partnerships Lead:

Role: In this role, you’ll forge partnerships, identify opportunities, and expand your company’s reach within the Web3 ecosystem. Collaborating with product teams and external stakeholders is key.

Skills Needed:

  • Relationship building
  • Business strategy
  • Web3 trends awareness
  1. Business Development Executive (Web3):

Role: As a Business Development Executive in the Web3 space, you’ll be responsible for driving revenue growth, negotiating deals, and establishing key relationships.

Skills Needed:

  • Sales acumen
  • Market insights
  • Web3 ecosystem knowledge

Job expectations of a Community Management role:

As a Web3 Community Manager, your responsibilities include:

  • Engagement: Interacting with the community across social media, forums, and chat platforms.
  • Education: Educating users about the project, its features, and updates.
  • Feedback Loop: Gathering feedback and insights from the community to improve the project.
  • Events and AMAs: Organizing events, AMAs (Ask Me Anything), virtual meetups and community-driven initiatives.
  • Skills Needed:
  • Communication: Excellent written and verbal communication skills.
  • Empathy: Understanding community needs and addressing concerns.
  • Knowledge of Web3: Familiarity with blockchain, tokens, and decentralized platforms.
  • Advocacy Programs: Creating ambassador programs and incentivizing community participation.
  • Crisis Management: Handling sensitive situations and maintaining a positive community environment.

For UI UX:

As a Web3 UI/UX designer, your focus is on creating seamless and visually appealing user experiences for decentralized applications (dApps), blockchain platforms, and other Web3 projects.


  • User Interface Design: Craft intuitive layouts, buttons, and visual elements.
  • User Experience Design: Enhance usability, flow, and accessibility.
  • Prototyping: Create interactive prototypes to test and iterate designs.
  • Collaboration: Work closely with developers and product managers.

Skills Needed:

  • Design Tools: Proficiency in tools like Sketch, Figma, or Adobe XD.
  • Understanding of Blockchain: Familiarity with blockchain concepts.
  • Creativity: Balancing aesthetics and functionality.

For Community builder:

Community Building: Your primary task is to build and grow an active and engaged community around a Web3 project. This involves:

  • Engagement: Interacting with community members across platforms like Twitter, Discord, Telegram, and forums.
  • Education: Educating the community about the project, its features, and updates.
  • Support: Providing assistance and guidance to community members.
  • Social Media Management: Managing social media accounts, sharing project updates, and fostering discussions.
  • Event Organization: Organizing virtual meetups, webinars, AMAs (Ask Me Anything), and hackathons.
  • Feedback Loop: Ensuring community feedback reaches the project team and influences decision-making.
  • Collaboration: Working closely with developers, marketers, and other team members.

Growth lead/manager:

The role of a Web3 Growth Lead/Manager is crucial in driving the expansion and success of Web3 projects. Let’s explore the key responsibilities and strategies for excelling in this dynamic field:

  • Strategic Framework Development:
  • Develop and implement data-driven strategies for ecosystem growth.
  • Identify target market segments and tailor approaches for user and developer acquisition and retention.
  • Market Segmentation and Opportunity Identification:
  • Focus on target regions and market segments to promote the project.
  • Grow the ecosystem by emphasizing the project’s value proposition.
  • Integrated Campaign Management:
  • Create and manage both on-and-offchain marketing campaigns.
  • Organize localized activities such as events, webinars, roundtables, sponsorships, community outreach, and incentive programs.
  • Analytics and Market Insight:
  • Utilize analytics tools to track key performance indicators (KPIs).
  • Adapt strategies based on data insights.
  • Monitor market trends and competitor activities.
  • Event Strategy and Coordination:
  • Oversee the planning and execution of event strategies.
  • Evaluate the impact of events post-execution
  • Partner Relationship Building:
  • Build and maintain relationships with partners, industry organizations, and associations.
  • Leverage these connections for marketing opportunities and co-promotions.
  • Brand and Marketing Initiatives:
  • Enhance brand awareness and user adoption.
  • Create content and develop scalable marketing processes.

For Cybersecurity:

As a Web3 Cybersecurity Analyst, your role is critical in safeguarding decentralized systems and ensuring the security of blockchain networks. Here are the key responsibilities and strategies for excelling in this field:

Understanding Web3 Security:

Blockchain Foundation: Familiarize yourself with blockchain architecture, consensus mechanisms, and cryptographic principles. Understand how blockchain provides inherent security through decentralization and immutability.

Web3 Vulnerabilities: Recognize that while blockchain technology enhances security, it doesn’t eliminate all risks. Malicious actors can exploit vulnerabilities in Web3 applications, smart contracts, and decentralized finance (DeFi) protocols.

  • Key Responsibilities:
  • Threat Monitoring: Continuously monitor network traffic for security incidents and anomalies.
  • Incident Response: Investigate security incidents in real time and respond promptly.
  • Reporting: Document detailed incident response reports for analysis and improvement.
  • Security Infrastructure: Install, configure, and manage firewalls, encryption tools, and other security software.
  • Vulnerability Assessment: Identify and fix security vulnerabilities in Web3 systems.
  • Skills and Qualifications:
  • Technical Proficiency: Understand blockchain protocols (e.g., Ethereum, Solana), smart contracts, and cryptographic algorithms.
  • Network Security: Knowledge of network protocols, firewalls, and intrusion detection systems.
  • Coding Skills: Ability to review and audit smart contracts for vulnerabilities.
  • Risk Assessment: Evaluate risks associated with DeFi platforms, NFT marketplaces, and other Web3 applications.
  • Security Certifications: Consider certifications like Certified Information Systems Security Professional (CISSP), Certified Ethical Hacker (CEH), or Certified Blockchain Security Professional (CBSP).

For Legal counsel/professional:

As a Web3 Legal Counsel, your role involves providing legal guidance and ensuring compliance within the rapidly evolving Web3 landscape. Here are the key responsibilities and strategies for excelling in this field:

  • Legal Advisory and Compliance:
  • Guidance: Provide relevant and timely legal advice to various teams across Web3 projects, including engineering, partnerships, operations, and HR.
  • Contracts and Agreements: Draft, review, and negotiate agreements with business partners, service providers, and investors.
  • Terms and Policies: Prepare, review, and keep up-to-date terms of services, legal policies, and compliance documents.
  • Blockchain and Regulatory Expertise:
  • Blockchain Technology: Understand blockchain concepts, smart contracts, and decentralized projects.
  • Legal Research: Stay informed about evolving legal and compliance issues relevant to Web3 technologies.
  • Risk Assessment: Proactively identify and analyze potential legal and regulatory compliance risks.
  • Collaboration and Management:
  • External Counsel: Manage relationships with external legal advisors and compliance service providers.
  • Cross-Functional Teamwork: Work closely with cross-functional teams, including developers, marketers, and executives.
  • Start-up Environment and Adaptability:
  • Dynamic Role: Thrive in a start-up environment where responsibilities can change rapidly.
  • Balanced Focus: Pay attention to details, timeliness, accuracy, and completeness in deliverables.

Remember, as a Web3 Legal Counsel, you’ll play a crucial role in shaping the legal framework for decentralized technologies. Your expertise ensures compliance, risk management, and the success of Web3 projects!

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